Master of Science in Media Psychology
Program Description
The Master of Science in Media Psychology is an innovative program designed to explore the intersection of psychology, media, and technology. This interdisciplinary degree equips students with a deep understanding of how media influences human behavior, cognition, and emotions. The program examines the psychological impact of emerging media trends, digital communication, social media, and immersive technologies such as virtual and augmented reality.
Graduates of the MS in Media Psychology Program are well-positioned for careers in media consulting, marketing, public relations, digital content creation, user experience design, and research.
Program Objective
The Master of Science in Media Psychology Program prepares students to apply psychological principles in the development and analysis of media and technology across diverse fields such as education, entertainment, healthcare, business, and public policy. The program emphasizes understanding the societal impact of media, including the role of emerging technologies like virtual reality, and explores how media influences consumer behavior through neuromarketing. Students also gain expertise in storytelling and audience engagement strategies, while learning to leverage media for positive, socially constructive purposes.
Program Breakdown
| Course Code | Course Title | Credits |
|---|---|---|
|
MPS 510 |
Psychological Science |
3 |
|
MPS 520 |
Media Psychology |
3 |
|
MPS 540 |
Introduction to Consumer Neuroscience |
3 |
|
MPS 550 |
Professional Writing for Media Psychology |
3 |
|
MPS 580 |
The Psychology of Neuromarketing |
3 |
|
MPS 610 |
Audience Engagement |
3 |
|
MPS 620 |
Storytelling and Persuasion |
3 |
|
MPS 650 |
Positive Media Psychology |
3 |
|
PSY 660 |
Psychology Research Methods |
3 |
|
MPS 670 |
Cognition and Technology |
3 |
|
MPS 680 |
The Role of Media in Social Justice |
3 |
|
MPS 690 |
Capstone Project |
3 |
|
|
TOTAL: |
36 Credits |
